DOSE Coffee Branding
DOSE is an exercise in branding and illustration. For this personal project, I created a visual identity for a fictitious coffee brand.
Dose is a premium coffee roastery that targets a younger crowd. This demographic, jaded by large corporations, seeks individual expression through the brands they associate with. They do not want mass market, and they appreciate craft.
Each coffee blend is aptly named and given custom illustrations keeping in the theme of the name DOSE. Pick your poison.